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Abstract: A 14 page paper presenting a marketing plan for A New Youth, an all-natural skin care cosmetic currently local to Southern California. A New Youth's products constitute a single primary line of skin care products designed for facial use. The products are available in two lines to more closely accommodate customers' personal needs. The new product is Youthful Aging, a line of skin care products targeting women over the age of 35. The product line specifically addresses optimum skin care and does not contain items of makeup, making it appropriate for use by men as well. Includes a SWOTT analysis and budget. Bibliography lists 7 sources.
Catagory: Business Management & Management Theory
Subcatagory: Business - Management
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