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Ebonics in Advertising: Recipe for Disaster

Abstract: A 7 page discussion of the place ebonics holds in our modern world. The author contends that while ebonics may be considered a valued cultural resource, the use of ebonics in a multicultural setting is a recipe for disaster. Such use not only holds the potential to dilute the cultural resource but to pollute the cultural resources of the mainstream society that absorbs it. Of equal importance is the fact that ebonics is very simply an ineffective and counterproductive form of communication when it occurs outside very specific settings in the black community. Bibliography lists 7 sources.


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Subcatagory: Argumentative / Pro-Con Essays


 

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