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Abstract: This 21 page paper looks at audience research--historic and contemporary--and also at theories on mass media. The relationship between the two are explored in depth. Theories of Lacan and Foucault are discussed as are theories of many different authors. The effect of mass media on society is also included throughout the text of the paper. Bibliography lists 18 sources.
Catagory: General
Subcatagory: Communications, Media, Theory, Etc
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