Effective Use of the Internet for the conduct of B2C

Abstract: 7 pages. B2C, also known as business to consumer, is an example of the use of 'branding' that is, delivering value and understanding to visitors. Communication to reach target audience and adding the use of branding. This paper examines the use of branding in targeting consumer audiences. Bibliography lists 5 sources.

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Catagory:

Subcatagory: Marketing & Consumer Behavior

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