Strategic Management of the Retailing Store

Abstract: 10 pages. The focus of this paper is Sears, Roebuck and Company and the strategic management that is the focal point of any large successful retailing operation. Included herein is the current situation, the SWOT (strengths, weaknesses, opportunities and threats), recommended strategy, implementation and evaluation. Utilizing the information presented in this paper, a well-informed picture can be presented about the management abilities of the Sears retailing management. Bibliography lists 7 sources.

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Subcatagory: Africa

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