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Interplay of Influence - Looking Inside the Mind of the Mass Media

Abstract: A 5 page paper that examines the tremendous influence of the mass media as presented in The Interplay of Influence: News, Advertising, Politics, and the Mass Media by authors Kathleen Hall Jamieson and Karlyn Kohrs Campbell. Discussed are the three sections in which the book is divided, sections that detail the influence and role of the mass media in news presentation, advertising, and political campaigns respectively. Bibliography lists 5 sources.


Catagory: General

Subcatagory: Communications, Media, Theory, Etc


 

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